Friday, July 20, 2007

Exclusive: New Jersey, New Naming Sponsor for Wallabies

Tonight Hayman's Beard can exclusively reveal that the ARU has parted with longtime naming sponsor Qantas after signing a new deal with apparel company Bendon.


Since unveiling their new support-bra jersey several weeks ago, the Qantas Wallabies have come under increasing pressure to revert to a more traditional kit.

However leading Wallabies have praised the new jersey.

"I was immediately impressed with the level of cushioned comfort. The double-layer moulded cups give a smooth seamless profile & maximum support" commented prop Matt Dunning, while Matt Giteau said "the slimline side bones under the arms reduce chafing."

The future of the new jersey is secure with the announcement that the former Qantas Wallabies will be known as the Macpherson Intimates Wallabies for at least the next 3 years.

"We feel that this partnership with Macpherson Intimates is a clear sign of confidence in Australian rugby" said ARU Chief Executive John O'Neill.
"The new jersey is the result of several years work with Bendon, and has resulted in a test kit with continuous flexi underwire technology, which encourages unrestricted body movement. We're also working towards a version with convertible straps, to allow for racer back or standard strap options. Lote Tuqiri in particular is very interested in that kit, as it will allow him to head straigh out after a game"

No comments: